Lipstick King: The man who sells most lipsticks in China

Source:Global Times Published: 2018/11/15 14:48:40

Li Jiaqi, 26, poses with his lipstick collection in Shanghai in January 2018. Li says he owns more than 1,000 lipsticks. Photo: VCG



 Li Jiaqi, a 26-year-old man from Central China's Hunan Province, gained fame on Chinese social media in late 2017 after he managed to try 380 lipsticks in a two-hour livestream show on Taobao.

The media calls the young beauty blogger, who has 800,000 followers on Sina Weibo, "Iron Lip."

"Wearing an LV bag is not as good as wearing an Armani 400 lipstick for a girl. Why? The first thing a man sees in you is the color of your lipstick, not your bag," Li said on a livestreamed show, Sina News reported.

Last weekend, Li impressed Chinese people again by beating Jack Ma, the co-founder of Alibaba Group, in a livestreamed lipstick sell-off on Singles' Day by selling 1,000 lipsticks, while the latter sold only 10 during the same period.

But Li has other records. He once managed to sell 15,000 lipsticks in 15 minutes, according to China Newsweek magazine.

Li also set a Guinness World Record on September 6 by successfully putting on lipstick on four people in 30 seconds.

On March 8, also called the Queen's Day in China, he closed 23,000 deals worth 3.53 million yuan ($508,668) in a five-and-a-half-hour livestream show viewed by 190,000 people, according to Sina.

Li, who reportedly earns more than 10 million yuan ($1.4 million) a month, even opened a course called "Taobao Writing and Communication" at Jiangsu Normal University in December 2017 to teach students about new media practices.

Global Times

Posted in: SOCIETY

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