The Communist Party of China (CPC) will launch a campaign to urge its members to boost ties with the people and fight corruption.

To win public trust and support as well consolidate the CPC's position as the country's governing party, the planned year-long campaign will start from the latter half of this year, according to a decision made at the CPC Central Committee Political Bureau conference on Friday.

The conference, presided over by General Secretary of the CPC Central Committee Xi Jinping, reminded Party members and officials that serving the people wholeheartedly is the Party's fundamental purpose. The Party should supervise its own conduct and run itself with strict discipline.

The Party must focus on the need to serve the people and be down-to-earth, honest and upright in conduct. Party members should reject formalism and bureaucratism as well behavior that suggests mediocrity, laziness, laxity and extravagance, according to the statement issued after the conference.

It also urged Party members to maintain their "flesh and blood ties" with the people to guarantee sound economic development and support the drive to complete the building of a moderately prosperous society.

The CPC Central Committee Political Bureau will play a leading role in the campaign, the statement said.