Satoru Iwata, President of Nintendo Co., Ltd., poses during an interview after Nintendo's E3 presentation of their new Nintendo 3DS at the E3 Media & Business Summit in Los Angeles June 15, 2010. Japan's Nintendo Co Ltd on Tuesday took the wraps off a new version of its DS handheld device that can play games and show movies in 3D without glasses, in an effort to revitalize demand. Photo: Xinhua/Reuters

Shigeru Miyamoto, Senior Managing Director and General Manager of Entertainment Analysis & Developement Division, Nintendo Co., Ltd., gives a demonstration during Nintendo's E3 presentation at the E3 Media & Business Summit in Los Angeles June 15, 2010. Photo: Xinhua/Reuters 

Satoru Iwata, President of Nintendo Co., Ltd., speaks during Nintendo's E3 presentation of their new Nintendo 3DS at the E3 Media & Business Summit in Los Angeles June 15, 2010. Photo: Xinhua/Reuters

Attendees try out the new Nintendo DS3 during the Electronic Entertainment Expo (E3) in Los Angeles, California June 15, 2010. Photo: Xinhua/Reuters