Geely wins 'Gold Award for Product Quality' in the 31st Havana International Fair Published: 2013-12-25 10:54:58

From November 3 to 9, 2013, the 31st Havana International Fair (FIHAV 2013), a large-scale trade fair in Caribbean area, was held at EXPOCUBA in Havana, capital of Cuba. Since 1983, FIHAV has been held annually, and has been one of the most important trade fairs in Latin America nowadays. With the GX7, EC7 and SC7, Shanghai Geely International Corporation (Geely International) participated in this fair which has reportedly attracted more than 1,400 enterprises from 65 countries and regions around the world. After the evaluations of all the exhibited products, five enterprises obtained the “Gold Award for Product Quality”, among which Geely’s SUV GX7 and the exhibited products from Mercedes-Benz won this award in the automotive field.

According to the information from Geely International, by now, the number of Geely vehicles in Cuba has reached nearly 10,000 units, mainly used in the Cuban Committees for the Defense of the Revolution, Cuban Ministry of the Interior and Ministry of Tourism. And Geely’s CK models are used as Cuba’s senior government officers’ official cars as well as the most police cars in Havana. At the meantime, based on the situation that tourism is the main source of Cuba’s foreign exchange, Geely International actively takes measures in relevant areas and has achieved essential progress. At present, 80 percent of rental cars in Cuba are Geely CK, EC7 and EC8 models.

After exporting 1,603 vehicles to Cuba this January, the South America Branch of Geely International continued to export nearly 1,600 vehicles to Cuba at the end of November. Recently, Geely Automobile has become a representative of family cars for Cuban people, almost taking up 50 percent of Cuba’s vehicle import shares which is equal to the total shares occupied by Kia, Peugeot and other brands. Moreover, among all the Chinese automobile brands, Geely takes up the largest share in the local market.  

It is known that in order to expand the Cuban market, Geely continuously improves the storage structure of its bonded warehouse and adopts multi-channel supply methods. Therefore, the fill rate of its spare parts in local warehouse has increased from last year’s 34 percent to over 80 percent this year. Meanwhile, in order to further speed up its supply of spare parts and vehicle fault handling, Geely’s office in Cuba has already signed agreements with SASA, a national automobile service provider subordinated to the Cuban Committees for the Defense of the Revolution, on jointly building standard service stations and spare parts consignment sales stores. Furthermore, at the request of several ministries in Cuba, including Ministry of Foreign Trade and Investment, Ministry of Communications and Ministry of Metallurgy Industry, Geely International is now preparing to launch the SKD project in local place

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