Buyers select badminton rackets at the 3rd Yiwu Sports and Leisure Goods Expo at the Yiwu International Expo Center in Yiwu, East China's Zhejiang Province, on August 3, 2025. Dubbed the "world's supermarket," Yiwu's exports rose 24.6 percent year-on-year in the first half of 2025. With the 2026 FIFA World Cup approaching, local sports goods manufacturers are gearing up for surging demand. Photo: VCG