PHOTO / CHINA
Chinese brands showcase charm at CICPE in Hainan
By Xinhua Published: Apr 16, 2026 12:21 PM
People look at cultural and creative products during the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province, April 14, 2026. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)

People look at cultural and creative products during the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province, April 14, 2026. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)


This photo taken on April 14, 2026 shows Xiang embroidery works at the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)

This photo taken on April 14, 2026 shows Xiang embroidery works at the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)


People look at Miao embroidery works during the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province, April 14, 2026. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)

People look at Miao embroidery works during the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province, April 14, 2026. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)


This photo taken on April 14, 2026 shows toys at a booth of Pop Mart at the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)

This photo taken on April 14, 2026 shows toys at a booth of Pop Mart at the sixth China International Consumer Products Expo (CICPE) in Haikou, south China's Hainan Province. From intangible cultural heritage skills to original IPs with traditional Chinese cultural characteristics, Chinese brands blend tradition with modernity and showcase their charm at the ongoing CICPE, attracting the attention of many visitors. (Xinhua/Zhang Liyun)