SOURCE / ECONOMY
Tourism expected to experience a boom during upcoming holidays
Published: Mar 23, 2021 08:18 PM
Passengers check in at Chongqingbei Railway Station in Chongqing, southwest China, Feb. 17, 2021. Wednesday marks the last day of the Spring Festival holiday. As railway stations entered the travel rush of returning passengers, Chongqing railroad department took messures to ensure that passengers travel easily and safely. (Xinhua/Huang Wei)

Passengers check in at Chongqingbei Railway Station in Chongqing, southwest China, Feb. 17, 2021. Wednesday marks the last day of the Spring Festival holiday. As railway stations entered the travel rush of returning passengers, Chongqing railroad department took messures to ensure that passengers travel easily and safely. (Xinhua/Huang Wei)


As the traditional Tomb-sweeping Day holiday in early April approaches, bookings for transportation tickets have gone up. Experts said that China's tourism sector will experience a boom as demand was restrained due to COVID-19 prevention measures since the Spring Festival holiday.

Data from qunar.com showed that, as of Tuesday, the current number of air ticket bookings for the Tomb-sweeping Day holidays is 1.3 times that of the same period in 2019. And media reported that bookings for train tickets for the holidays have been flourishing, and tickets for many routes have been sold out within minutes. 

"Hot ticket sales are expected, as travel demand has been pent up since the Spring Festival holidays. Demand is being released as restrictions on the movement of people are eased," Zhang Lingyun, director of the Tourism Development Academy at Beijing Union University, told the Global Times on Tuesday.

Due to sporadic regional outbreaks, the Chinese government urged people to stay in their cities of work during the Spring Festival holidays. But as the situation gradually improved, many cities eased restrictions on traveling.

Gao Fu, the director of the Chinese Center for Disease Control and Prevention, said on Saturday that as the weather gets warm -- which curtails coronavirus' spread -- there is no evidence that travel should be restrained during the Tomb-sweeping Day holidays, the CCTV reported.

According to a study released by lvmama.com - a Chinese online travel platform -- since the beginning of March, tourism numbers have been surging. Visiting local scenic spots is the top choice for most Chinese people, although young white-collar workers and couples are more willing to travel further. 

"Many people did not go back to their hometowns or travel at all during the Spring Festival holiday, but the demand is still there. Under the easing of pandemic prevention measures, this released demand will be a strong driver for China's tourism sector this year," Zhang said.

According to Zhang, despite the negative impact on tourism due to the pandemic, the outbreak also provided structural opportunities for domestic industry players as overseas travel was curtailed.

"Normally, overseas travel accounts for a big part of China's tourism, but the pandemic has changed the structure as overseas travel is restrained," Zhang said

"China has many places to absorb the demand that overseas travel would have met, such as Sanya in South China's Hainan Province. If Chinese tourism providers seize the opportunity to meet the demand of these groups, they would have strong growth in the near future," Zhang said.


blog comments powered by Disqus