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Automakers cautious in 2011

  • Source: Global Times
  • [17:56 January 19 2011]
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Although the Chinese auto market experienced a significant jump in 2010, concerning sales volume or in output, automakers are cautious in making their future plans.

The sales targets for 2011, released by automakers show that most of them plan on a growth rate increase of 10 percent in 2011.

According to the data provided by China Association of Automobile Manufacturers (CAAM), the sales volume of China's auto industry reached 18 million units last year, up 32.37 percent, which by far is the first upon the globe.

With such a perfect time to be aggressive, why automakers are so cautious about the market this year?

Ding Lei, general manager of Shanghai General Motors Company Limited said that it has much to do with the country's stimulating policy, which has been called off this year.

By the end of 2010, the retain number of automobile for civil use was at around 74 million units, with 55 in 1,000 Chinese owning a car.

However, the auto market is seeing an unbalanced development. While most big cities are crowded with cars, the less developed ones have an average of a dozen cars in every thousand people.

Chery's target

Like the Chinese auto market, Chery Automobile also experienced a great increase in sales volume last year.

The company announced its 2011 target on January 13, saying that it plans to sell 800,000 vehicles in 2011 and to launch five new models, including one Chery model, three Riich models and one Rely.

Chery sold 682,000 cars last year, up 36.2 percent from 2009, becoming the leading company among self-developed automakers in terms of sales volume.

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