Xiaohongshu Photo: CFP

Some users of the Chinese social media platform Xiaohongshu found out they were frequently targeted with content from teen users, including images with some nudity, according to a report from China's state broadcaster China Central Television (CCTV) on Sunday. 

Xiaohongshu replied to the Global Times on Sunday with an apology for the operating error which occurred during a content review procedure. Xiaohongshu said the illicit content and users mentioned in CCTV's report had been banned and the platform will enhance content review and implement user identity verification. 

CCTV reported that some short videos on Xiaohongshu included scantily-clad teenager livestreamers promoting underwear. Other videos showed teenagers in school uniform as well as their location, increasing privacy concerns. 

The social media platform said that, because the large amount of video uploads, they have to delete illicit content after receiving reports from users, adding that the push of improper teen videos may have been the result of a glitch in their review algorithm. 

Xiaohongshu said in their response that the platform had initiated multiple rectification campaigns according to the child protection laws. The platform also appealed to the public to report illicit contents and users through the app's report channel.

Global Times